Brand engagement is bigger on weekends.
Tweeting later on the day is likely to get you many followers, but don't do it during dinner times, people are engaged then for obvious reasons!
If you put a picture on your tweet, chances are that you will have a much greater response.
The shorter the tweet, the getter response.
Twitter is most popular among people in the age 55 to 64.
Add a hashtag and you'll get two times more engagement than if you don't.
66% of tweets that mention brands come from mobile devices.
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