Coca-Cola - Guerrilla Marketing

Here is an example of how the famous brands uses the advertising strategy guerrilla marketing to impress people. I think Coca-Cola is doing (as usually) its job of being unique, eye-catching and extremely surprising for those who experience it.
I wish they could make a similar campaing for healthy food - maybe that would be the secret do make people eat fruits or veg - by providing a machine that gives the fruit for free...