Does it count if?

Over the last 2 hours, I've been sitting at home waiting for my university's website maintenance to be over.. while occasionally going to the fridge. Right now, I am feeling like a balloon. What a coincidence that I just saw a the advert 'It doesn't count'. Or shall I saw the campaign. I thoroughly enjoyed it. It was made for the protection of myself and thousands of other women who feel guilty after eating a mountain of chocolates or greasy, delicious cheese. It doesn't count if it's free, if it's organic, if it's a holiday, a sad or happy moment... It is a brilliant campaign. However, the only thing is that it was made by the right type of company to encourage eating freely over the right quantity. “Our first major social campaign provides us with a light-hearted mechanic to engage directly with young adult females, and gives us a chance to change their perception of KFC,” said Jennelle Tilling, UK and Ireland vice-president for marketing at the House that Colonel Sanders built.

Here is the video:


The last quote was taken from brandsinsm.com